Craft compelling narratives in less than 5 minutes to elevate your content.

Which content creation skills will you need to succeed in the future?

There’s a sea of content online.

And the number grows each day. Exponentially.

Why would someone choose to…


Prepare for the next “Thanos Snap.”

Photo by jom jakkid on Unsplash

Your prospects hang out on Social Media so, of course, Social Media is part of your content strategy.

But these social platforms can “Thanos snap” at any time, wiping out the effectiveness of your current tactics.

To prevent this, let’s look at four timeless strategies to protect yourself when these…


Photo by Carol M. Highsmith

When the Walt Disney Concert Hall finished in 2003, it had a tremendous influence on reshaping Los Angeles’s culture.

It’s captured the eyes and ears of people ever since.

Esa-Pekka Salonen performed the Disney Hall’s opening concerts with the Los Angeles Philharmonic, sharing…


How can you develop quality ideas without letting unhealthy perfectionism paralyze your creative process?

The idea of “reaching your fullest potential” has always been a strong and personal value of mine.

We live in a world of impermanence — the world changes and evolves. …


How to productively pursue multiple ideas at once.

Do you feel guilty pursuing multiple ideas or projects at once?

What about having 3–5 unfinished books on your shelf?

When I was younger, I thought it was unproductive to read a new book while my current one was unfinished.

It was like needing to focus on one book was…


Let’s put the power back in your hands.

Ever felt like you’ve been dealt some disappointing cards in life?

Maybe poor genetics. Or an environment that doesn’t nurture growth and success.

Has anyone ever placed limitations on your potential?

“You’re lazy.”

“You’re incapable.”

“You’re not athletic.”


How to use Elon Musk’s “one piece of advice” for improving your ideas.

Girl with two thumbs down.

“For the new entrepreneurs who are just getting started out there, what’s one piece of advice that you’d always recommend?”

Elon Musk shifts his eyes to the left, contemplates the question, then responds to Kevin Rose’s question.

“In terms of advice… it’s very important to actively seek out and listen…


Let’s say that you have a goal but haven’t achieved it yet.

What’s the underlying assumption?

Let’s explore this assumption with the analogy of a map. You’re journeying from Point A to Point B.

You’re wandering around San Francisco with your map.

And you’re using the landmarks and a compass…


Here’s what happens when you never descend from a “bird’s-eye view.”

The insights you need to generate…


If you’ve ever Googled “how to create headlines,” it’s likely you’ve come across templates and multiple “headline types.”

It becomes clear that there are many options.

And it can be overwhelming.

I find templates or “headline types” helpful for inspiration. They can be extremely valuable and make your life easier.

Colton Hicks

Content Creation Mastery For Online Business Growth | Join my free newsletter to receive One Powerful Marketing Insight a week: https://www.optimizedway.com/n

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